
The Silent Drop-Off: Diagnosing and Fixing Hidden Friction in Multi-Step Forms
Multi-step forms are supposed to help completion rates. Break a long, intimidating wall of fields into smaller, digestible chunks and people are more likely to finish—at least, that’s the theory. But if you’ve ever watched your analytics and seen a promising stream of visitors quietly vanish between Step 1 and “Submit,” you know the truth: multi-step flows are just as capable of losing people as they are of guiding them. The problem is that the loss often looks silent. No error messages. No angry emails. Just a quiet drop-off curve that starts somewhere in the middle and never quite makes it to the e


































